SAFE is a coalition of professionals in communications, media, and advertising working alongside experts in the academic, legal and law enforcement communities to make the public aware of the vulnerability of ancient sites, monuments and artifacts, and to take action to ensure the preservation of cultural heritage.

We do not represent or advocate for any particular profession, or academic discipline. We call for open discussions that examine practices and behavior that destroy cultural heritage. We have no “special interest” at stake except for the future of our past. Meet SAFE:







Board of Governors:

Alex Nagel Between 2010 and 2013, Dr. Alexander Nagel was Assistant Curator of Ancient Near East in the Smithsonian’s Freer|Sackler Gallery. He has been involved in fieldwork and in the publication of materials excavated in Greece (Loukou, Tegea, Stratos) and Iran (Persepolis), as well as a number of international exhibitions. A native of Berlin in Germany, Alex has a MA from Humboldt University Berlin and a PhD from the University of Michigan, Ann Arbor. As a Research Associate in the Smithsonian Institution’s National Museum of Natural History, he continues to work on pigments and color in the ancient world and supports initiatives that help preserving world heritage in situ.

Rebecca Rushfield, a New York City based consultant in conservation, studied art history and art conservation at New York University’s Institute of Fine Arts. She has worked on projects for such institutions as the Getty Conservation Institute, the Intermuseum Conservation Association, the Metropolitan Museum of Art conservation department, and New York University. She has been involved with SAFE for more than a decade. In addition to her work with SAFE, she has been a member of several committees of the American Institute for Conservation of Historic and Artistic Works and has been Assistant Coordinator and Coordinator of a number of Working Groups of the International Council of Museums Committee on Conservation. In her community, she serves on the boards of a private special education elementary school and Masbia, a nonprofit soup kitchen network and food pantry.

Founder Cindy Ho conceived the idea for SAFE in 2003 in response to the looting of the National Museum of Iraq. She is a graphic designer and advertising art director in New York City.
Before starting SAFE she initiated a project to bring awareness to the art and artifacts of the Naxi people in China through the Quentin Roosevelt collections, which she had uncovered and reconstructed. The project was completed in 2011 with the “Quentin Roosevelt’s China, Ancestral Realms of the Naxi” exhibition at New York’s Rubin Museum of Arts which she co-curated. She also co-edited the accompanying book and initiated the first-ever international conference that explores the impact of modernization and tourism on the future of Naxi cultural heritage and its ancient traditions.

As a Sponsored Artist of the New York Foundation of the Arts (NYFA) and with grants from the Asian Cultural Council, Puffin Foundation, and Fundaçao Oriente (Lisbon) she produced photodocumentary exhibitions and catalogs Trailing the Written Word: The Art of Writing Among China’s Ethnic Minorities, and West of the East—A Journey Through Macau, Asia’s First and Last Colony. Her photography work has been featured in publications including World Health Organization’s Tobacco & the Rights of the Child.

She considers devoting herself to SAFE a privilege.

“How can we live without our lives? How will we know it's us without our past?”

John Steinbeck, Grapes of Wrath